Design Impact Movement
Masterclasses
Design Meets Tech Meets Social

Making technology work for your purpose

Technology and its impact is everywhere. What was 'magic' a few years ago is very much reality for all of us - touch phones 15 years ago, remote working and learning 1 year ago, and so on. Technology has the ability to transform a solution or product that is being …

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Technology and its impact is everywhere. What was 'magic' a few years ago is very much reality for all of us - touch phones 15 years ago, remote working and learning 1 year ago, and so on. Technology has the ability to transform a solution or product that is being designed well to suit the needs of the impact market. How do we deploy technology most efficiently? That is the question we seek to answer in this module. We explore the ways in which we can define and harness the power of technology and some considerations to keep in mind. 

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Prof. Madhukar Shukla
Professor, Strategic Management & Organisational Behaviour, XLRI Jamshedpur

Dr. Madhukar Shukla is Professor of Strategic Management & Organisational Behaviour at XLRI Jamshedpur (India), and has keen research and teaching interest in the development sector and social entrepreneurship. 

He was the Founding Member of the Advisory Council of University Network for Social Entrepreneurship (founded by Ashoka: Innovators for the Public and Skoll Center for Social Entrepreneurship, University of Oxford), and has served as an assessor for the Echoing Green Fellowship Competition, a global competition to identify social entrepreneurs, and …

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Dr. Madhukar Shukla is Professor of Strategic Management & Organisational Behaviour at XLRI Jamshedpur (India), and has keen research and teaching interest in the development sector and social entrepreneurship. 

He was the Founding Member of the Advisory Council of University Network for Social Entrepreneurship (founded by Ashoka: Innovators for the Public and Skoll Center for Social Entrepreneurship, University of Oxford), and has served as an assessor for the Echoing Green Fellowship Competition, a global competition to identify social entrepreneurs, and as the jury for the oikos Case Competition on Social Entrepreneurship. He is also the author of the book 'Social Entrepreneurship in India: Quarter Idealism and a Pound of Pragmatism' (Sage Publication, 2020).

Madhukar holds a Master's degree in Psychology from Lucknow University and is a Ph.D from IIT, Kanpur. Prior to Joining XLRI in 1990, he worked with the National Productivity Council and Administrative Staff College of India, Hyderabad during 1980-90. He was also a visiting faculty to ESADE, Barcelona during 1993-94.

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I Wish

Hindsight has its benefits — here’s what previous Design Impact Award winners wish they knew when they got on the road to designing for social good.